BNY Mellon’s Bana Akkad Azhari examines the evolving Middle East fintech landscape in Trade Arabia


The fintech landscape in the Middle East is gathering pace: the number of fintech startups in the region is predicted to reach 250 by 2020, and investment in technology-based initiatives and fintech developments is also on the rise. With both the market and client requirements evolving, Bana Akkad Azhari, Head of Relationship Management MEA & CIS, Treasury Services, BNY Mellon, discusses how banks in the region must ensure they are able to adapt to the increasingly digital environment, and are equipped to deliver the technology capabilities needed to enhance trade for clients across the Middle East.


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